Responsibilities:
Develop an overarching Social Media strategy and plan for Dixons, supporting corporate objectives.
Responsible for building creative and engaging Social Media campaigns and defining their KPIs.
Manage the day-to-day handling of all Social Media adapting content to suit different channels furthering interaction and engagement.
Ownership of managing and facilitating Social Media communities by responding to Members posts/content/questions and developing discussions. Celebrate their achievements and showcase their collaboration with Dixons.
Support construction of a Social Media comms plan for our CEO, in collaboration with our EVP, Marketing.
Monitor industry news, engage in the debate, and further our reach.
Build a network of Social Media & PR Managers at Member organizations to collaborate with on strategic activity and partnerships
Grow our Database via key audiences (Leaders, Designers & Builders), working closely with our Data & Automation and wider Marketing team.
Manage the scheduling of content and monitor, track, analyze and report on performance via Hootsuite and additional tools such as Google Analytics and Facebook insights, and provide reporting highly informative dashboards.
Form key relationships with Telecoms and Tech influencers across social platforms.
Analyse competitor activity.
Undertake audience research.
Educate Dixons staff on the use of Social Media and promote its use internally.
Contribute to communications strategy by sharing ideas and learnings. Have your finger on the pulse for trends and new techniques to stay current and relevant. Understand the use of suitable hashtag options.
Dixons Social Media Manager Jobs – Work From Home in UK
About your experience, you will have:
A proven track record of successfully implementing Social Media campaigns with at least 5 years’ experience in B2B/B2C Telecoms / Technology an advantage.
A deep and proven understanding of Social Media channels and demonstrable experience of strategic planning and achieving audience and engagement.
A degree in Marketing / Communications or extensive relevant experience.
Excellent written communication/copywriting skills that capture Brand tone of voice and audience.
Be creative – have an ability to initiate new ideas and campaigns with a clear objective.
A keen networker with an ability to build and maintain industry and media contacts.
A team player with excellent organization, coordination and collaboration skills.
Ability to work well under pressure and maintain sharp attention to detail.
Passionate about your craft and stay on top of best practices in Social Media.
Self-disciplined, structured and organized, able to work in a hybrid role.
Driven, ambitious and willing to contribute to the business.
Dixons Social Media Manager Jobs – Work From Home in UK
About The Dixons Retail Company:
Dixons Retail, operating under the brand Curry’s, was a major British consumer electronics retailer specializing in appliances, electronics, and technology products. Known for its wide range of products including laptops, TVs, refrigerators, and home appliances, it served as a one-stop shop for consumer electronics in the United Kingdom.
Curry’s roots can be traced back to the early 19th century. Henry Curry founded it in 1884 in Leicester, initially focusing on bicycles before transitioning to electrical appliances. Over time, the brand expanded to become a household name in the UK, synonymous with electronics and home appliances.
The company’s business model emphasized large retail outlets with an extensive product range. It was known for its in-store experience, providing customers with hands-on opportunities to explore the latest gadgets and receive advice from knowledgeable staff. Dixons Retail operated several other brands alongside Curry’s, including PC World, which focused on computers and accessories, and the Carphone Warehouse, which specialized in mobile phones and related products.
In 2014, Dixons Retail merged with Carphone Warehouse, forming Dixons Carphone. This merger marked a strategic shift, integrating retail electronics with mobile telecommunications, reflecting changing consumer behavior and the increasing convergence of technology. Following this merger, the Curry’s brand continued to operate as a leading retailer in the UK, now part of a larger company with a broader focus.
Throughout its history, Curry’s adapted to the evolving landscape of consumer electronics, facing competition from online retailers and shifts in consumer trends. Despite these challenges, the brand maintained a strong presence in the UK, known for its large retail stores, comprehensive product range, and focus on customer service.
